Travel and hospitality
August 31, 2022
Luxury Is Our Love Language: Four Seasons relaunches brand with vibrant and fresh perspective on the luxury experience. Image courtesy of Four Seasons
By Amirah Keaton
Luxury hospitality group Four Seasons is offering its own take on the definition of luxury with a rebranding that speaks to its experiential expertise.
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","iv":"4487c7d0a57e6ae8f8d4975883b5b15b","s":"282857e8cd84ac04"}
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