Travel and hospitality
August 31, 2022
Luxury Is Our Love Language: Four Seasons relaunches brand with vibrant and fresh perspective on the luxury experience. Image courtesy of Four Seasons
By Amirah Keaton
Luxury hospitality group Four Seasons is offering its own take on the definition of luxury with a rebranding that speaks to its experiential expertise.
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","iv":"185bae022119c2bf4214c54a1415748f","s":"2034da7eb62f34a1"}
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