Retail
July 6, 2021
Burberry’s social retail store in Shenzhen, in partnership with Tencent, opened in 2020. Image credit: Burberry
By Sarah Ramirez
In the next era of retail, luxury brands will have to put circularity in the spotlight and rethink physical spaces to be more purposeful.
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","iv":"f5b740d6649a13df0882de742a06a32b","s":"b943251eb997146c"}
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