Retail
July 6, 2021
Burberry’s social retail store in Shenzhen, in partnership with Tencent, opened in 2020. Image credit: Burberry
By Sarah Ramirez
In the next era of retail, luxury brands will have to put circularity in the spotlight and rethink physical spaces to be more purposeful.
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","iv":"3e1fbf116a5b8820aa7d5e4d969cb1e7","s":"dff95c0fcfd42534"}
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