Media/publishing
March 10, 2021
GAFFER partnered with Valentino to launch an exclusive content campaign with Real Madrid and Brazilian International soccer footballer Vinícius Júnior. Image courtesy of GAFFER
By Katie Tamola
London-based media platform GAFFER is connecting brands with the United Kingdom’s most prominent and marketable athletes in an effort to bring authenticity to younger consumers.
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","iv":"2e08f0808754f72d349d6cf70513c357","s":"0485a9e3aa52e5aa"}
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