Media/publishing
March 10, 2021
GAFFER partnered with Valentino to launch an exclusive content campaign with Real Madrid and Brazilian International soccer footballer Vinícius Júnior. Image courtesy of GAFFER
By Katie Tamola
London-based media platform GAFFER is connecting brands with the United Kingdom’s most prominent and marketable athletes in an effort to bring authenticity to younger consumers.
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","iv":"4fa7d3214142680093c9dae203851f34","s":"12fbb33206a846bc"}
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