Media/publishing
March 10, 2021
GAFFER partnered with Valentino to launch an exclusive content campaign with Real Madrid and Brazilian International soccer footballer Vinícius Júnior. Image courtesy of GAFFER
By Katie Tamola
London-based media platform GAFFER is connecting brands with the United Kingdom’s most prominent and marketable athletes in an effort to bring authenticity to younger consumers.
{"ct":"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","iv":"39590fcf5cd81c9aa8da305fc8b82f59","s":"59bb6519b8ba3790"}
Share your thoughts. Click here