British automaker Aston Martin is leveraging the excitement surrounding the release of the Xbox One game Forza Horizon 2 by joining a series of game-inspired events.
Department store chain Bloomingdale’s is enhancing its "100 percent Bloomingdale’s" campaign with an array of mobile advertisements across several digital publications.
We have all heard about the growth of mobile and seen yearly comparisons of ad spend versus time spent, but it is time to shift our focus onto the real problems with mobile advertising.
Online trunkshow retailer Moda Operandi is expanding its reach in Britain with a new bricks-and-mortar space opened just in time for London Fashion Week.
British accessories label Anya Hindmarch is bringing its grocery-themed fall/winter 2014 collection to life during London Fashion Week with a Kellogg’s partnership.
A new report by The Shullman Institute found that consumers across demographic categories, especially the ultra-affluent, will be shopping at online-only retailers this holiday season.
Estée Lauder Cos.'s La Mer is allowing consumers to experience its new Intensive Revitalizing Mask digitally before the product lands at beauty counters.
Many luxury homeowners nestle their properties deep in wooded areas for a sense of serenity, but the benefits of seclusion are sometimes ruined by natural disasters such as fires.
Jewelers such as Tiffany & Co. and Bulgari turned to the September/October issue of Hearst’s Veranda to promote their designs alongside the high-end home furnishings profiled in the publication.
