Italian fashion house Prada is engaging its digital audience with a short film that tells the story of a love triangle involving a character named after a new fragrance.
Retailers that have brought Wi-Fi and mobile technologies into their physical store locations are moving ahead of the competition, especially in the luxury market.
Barring New York, the Beverly Hills, CA, market had the highest volume of real estate sales that started at $10 million in 2012, according to the 2013 Coldwell Banker Previews International Luxury Market Report.
Maserati is celebrating the reveal of the sixth-generation Quattroporte with events at its Manhattan and Long Island dealerships that fete the brand’s Italian heritage.
Rolls-Royce Motor Cars is driving its company-wide philanthropic efforts through a new partnership with the Southampton Hospital Paediatric Rheumatology Service in Southampton, England.
Today in luxury marketing - Tiffany & Co. taps Marc Jacheet; Zac Posen's 24k gold dress is inspired by melting ice cream; Bentley’s SUV plans slow to a crawl; Porsche to offer plug-in, long-wheelbase for new Panamera.
Ferrari is engaging Formula One racing enthusiasts and gamers with a new mobile racing application that lets players be a part of the Italian automaker's team.
Four Seasons Resort and Club Dallas at Las Colinas is giving guests the chance to step on the golf course through a special package before the annual Professional Golfers’ Association Tour’s HP Byron Nelson Championship.
