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Brands such as Chanel and Gucci showed how their offerings fit into W magazine’s coverage of “the people, the places, the parties” found in the June/July issue.

Although the art of purchasing via Apple Watch applications has not yet reached its zenith – with 24 percent of consumers wary of making impulse buys on the wearable – retailers can fuel sales by offering in-store shoppers easy access to coupons and loyalty programs, according to a GPShopper report.

The rapidly evolving marketing ecosystem has enhanced brands’ options to make a statement.

Luxury Daily's live news from June 10 - Comité Colbert chooses Hermès exec as chairman; Cunard pairs with Aspinal of London on co-branded collection; Mercedes-Benz boasts top dealer service satisfaction among premium automakers; Luxury gets into the game with UEFA Euro 2016 efforts.

Today in luxury marketing - Gucci's British love affair continues; Anna Cleveland talks Moschino campaign; Burberry COO Smith to leave, heaping pressure on CEO Bailey; Men’s fashion hits $20B worth ahead of London Collections Men showcase.

A decade ago if you asked 100 luxury brands in a room for a show of hands as to how many had engaged in a strategic partnership or collaboration with a kindred-spirit luxury brand, you would be lucky to see five hands raised.

Nielsen estimates that the average person now spends 30 hours per month using apps.

A dealership’s service department can make or break consumer loyalty and satisfaction, according to a new report from J.D. Power.

With the UEFA European Championship kicking off June 10, a number of luxury labels showed their excitement for the soccer tournament.

Cruise line Cunard’s refurbished Queen Mary 2 is getting a new on-board retail experience courtesy of a partnership with leather goods maker Aspinal of London.

Guillaume de Seynes, executive vice president of Hermès, has been elected chairman of Comité Colbert.

NEW YORK – As the fashion show faces disruption, there is no single right solution, with each brand having to decide for itself how to proceed.

NEW YORK – Sustainability’s business opportunities are abundant, but brands need to make it sexy to harness them.

French apparel and accessories house Louis Vuitton is returning to the fragrance sector after a decades-long hiatus.

NEW YORK – The smell of a store or product and the music used in videos should not be an afterthought, according to panelists at Fashion-Culture-Design on June 9.

NEW YORK – The question about whether to focus on traditional or new media is the wrong one, according to Fashion-Culture-Design panelists on June 9.

NEW YORK – Millennials communicate their value systems through the products they support rather than traditional affiliations such as religion, making a company’s social initiatives and positions all the more important.

A new segment of shopper is emerging who uses mobile devices more frequently and represents the greatest opportunity to increase revenue via a focused mobile in-store strategy, according to a new report from DMI.

Luxury Daily's live news from June 9 - Lancôme reopens stores after Hong Kong protests; Gucci expands Dover Street Market relations with men’s edit; Tod’s spells out how much it cares in charitable shoe collaboration; Bulgari plants its roots at Barneys New York.

Today in luxury marketing - The ungraspable value of the world's largest diamond; Tesla’s cheaper Model S is a taste of the Model 3; Ranking the resale value of designer fashion labels; Tamara Mellon to relocate headquarters to LA.

It is no secret that brands and agencies are on the hunt for more effective ways to engage mobile consumers.