Starwood Hotels & Resorts’ The Luxury Collection has updated its North American and European portfolio through a series of hotel openings and massive restorations.
French jeweler Van Cleef & Arpels is emphasizing its international appeal in a pair of short videos to promote the Pierre Arpels Heure d’ici & Heure d’ailleurs watch.
French footwear and accessories label Christian Louboutin is opening the doors on its operations and its eponymous founder’s lifestyle with a documentary for British television.
Four Seasons Hotels and Resorts is furthering its presence in Asia by partnering with the International Interior Design Association to sponsor the 2015 Best of Asia Pacific Design Awards.
French fashion house Dior is demonstrating the fast effects of its first multipurpose concealer with a social video showing accelerated makeup application backstage.
Big retailers such as Nordstrom, Victoria’s Secret and Lowe’s are increasingly bringing physical manifestations of social media into their stores to excite mobile-savvy shoppers and drive sales.
The answer to merging the worlds of mobile and in-store retail lies in having a solution that offers the factors of function, convenience and a great user experience.
Swiss watchmaker Tag Heuer’s ambassadress Cara Delevingne has used her personal timepiece from the brand for a cause dear to her heart, donating it to a conservationist organization studying wild lions in Africa.
New York shopping center Americana Manhasset is taking consumers on a European excursion, setting its fall 2015 picture book and accompanying advertising campaign in Budapest, Hungary.
