German automaker BMW is celebrating the start of the holiday season with a Black Friday Weekend that will combine with other holiday sales to entice consumers.
Since fashion bloggers arrived on the scene about a decade ago, they have gained influence and grown to be leaders in the industry, says a new report by Fashionbi.
Germany’s Montblanc is pushing its ideology of “Made by hand. Given from the heart” this holiday season with a winter wonderland-themed narrative unveiled week-by-week.
Ecommerce site Farfetch is enchanting consumers with a multi-chapter fairy tale for its holiday campaign that allows the retailer to tell stories around the luxury items available in its network of boutiques.
Most affluents tend to shop in-store, but one-fourth of these consumers consider online a better option, according to a new report from Unity Marketing.
Italian automaker Maserati is teaming with the Centre for Entrepreneurs to determine 100 of Britain’s most successful entrepreneurs to celebrate 100 years of Maserati.
Luxury advertisers such as Christian Dior and Dom Pérignon aimed for visibility in November’s W magazine by placing advertisements in the primary edition as well as its gift guide supplement.
French fashion house Lanvin is drawing fresh attention to its winter campaign starring model Edie Campbell and her family with an Instagram contest that asks consumers to reflect on the concept of family.
The Langham, Sydney is welcoming guests Dec. 2 after an appraisal and renovation period following the brand's initial purchase of the property two years ago.