LVMH Moët Hennessy Louis Vuitton’s United States-based brands are furthering their commitment to gender equality with the signing of the United Nations’ Women’s Empowerment Principles.
The Estée Lauder Companies is continuing its support of breast cancer education and research through a user-generated content hub that shares survivors' narratives.
As luxury brands continue to establish their ecommerce presence, many are changing up the ways consumers interact with their digital stores, crafting experiences that go beyond purchasing.
British footwear and accessories label Jimmy Choo is teasing its crystal-themed capsule collection for resort 2015 with a campaign set amid a fantasy sparkling city.
Online consignment has made it easier for consumers to resell their luxury goods, but with a flood of counterfeits, it can also make it harder to tell what is real and what is fake.
Jewelers such as Tiffany & Co. and Bulgari looked to the October issue of Tatler to show off designs able to complement the fall fashions seen in recent editions.
In the luxury category, finding a story to tell about the brand is not hard. What is harder, but worth doing, is the brand telling an archetypal story about the customer.
Mobile programmatic is a fundamental shift in how advertising has been done. The transition is very similar to what happened with digitalization of stock markets.
French furniture company Roche Bobois is celebrating its 40th anniversary in the United States with a collaboration with American designer Stephen Burks.
Spirits brand Johnnie Walker is reaching out to its aspirational consumers with a chance to win a driving experience with Formula One driver Jenson Button.
