NEW YORK – A senior executive from Saks Fifth Avenue at the Luxury Interactive 2013 conference shared the retailer’s strategy to amplify consumer experiences in-store by physically replicating its digital presence.
NEW YORK - A senior executive from Estée Lauder Cos. at the Luxury Interactive 2013 conference stressed the importance of creating a seamless mobile commerce experience for everyday purchases to heighten the overall consumer experience.
NEW YORK - An executive for Hilton Worldwide at the Luxury Interactive 2013 conference said that tailoring an effective mobile strategy for a hotel chain requires understanding the varying preferences and expectations of guests at certain properties.
NEW YORK – Senior executives from Chanel and Procter & Gamble at the Luxury Interactive 2013 conference said that trends in the beauty retail market forecast a move toward infinite commerce.
NEW YORK - A Four Seasons executive at the Luxury Interactive 2013 conference said that an effective optimized digital presence calls for a cross-brand team to develop ideas and analytical technologies that divulge insights about online consumer behavior.
NEW YORK - An executive for Virtuoso at the Luxury Interactive 2013 conference said that 10 percent of its customers drive 54 percent of its sales, while 20 percent of its customers generate 71 percent of its sales.
Neiman Marcus is introducing fashion and music-inspired activities Sept. 26-29 into its CUSP departments across the United States to boost and maintain the in-store presence of younger consumers.
NEW YORK - A senior Gucci executive at the Luxury Retail Summit: Holiday Focus 2013 last week said that video is an area that still holds untapped potential for luxury brands and should be explored during the holiday season.
NEW YORK - A senior executive from Estée Lauder Cos.’ La Mer label at the Luxury Retail Summit: Holiday Focus 2013 last week emphasized that the consumer’s experience is the primary focus of the personal care brand’s strategy during the holiday season.
Dorchester Group Limited acquired the Hotel Eden, Rome from Starman Hotels Sept. 18 to further bolster its presence in Europe and secure a location in this prominent travel destination.
Swiss watchmaker Jaeger-LeCoultre is using a mobile ad found on the New York Times' mobile site to advertise its ladies’ collection, while encouraging brand enthusiasts to download the brand’s mobile application.
Ralph Lauren, Calvin Klein and Stark Carpet promoted interiors in the October issue of Hearst’s Town & Country magazine to appeal to an affluent readership with a penchant for luxury home decor.
