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Apparel and accessories

Global fashion industry complicates “made-in” claims: Fashionbi

February 15, 2018

Brunello Cucinelli makes its garments in Italy with Mongolian cashmere. Image credit: Brunello Cucinelli

 

Country of origin is a key positioning tactic for luxury products, but growing globalization in the fashion industry is making it more difficult to differentiate the geographic source of goods.

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