Marketing
August 3, 2021
Almost half of global affluents expect to increase spending on luxury products and experiences by an average of 30 percent in the next 12 months. Image courtesy of Agility Research
By Nora Howe
Affluent consumers around the world are showing optimism for their economic well-being, especially in India, China and the United States.
{"ct":"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","iv":"ac68e035d3485fbb7ae1a80841aad7b7","s":"ab587f357fb699a7"}
Share your thoughts. Click here