Swedish manufacturer Hästens, maker of luxury beds ranging from $6,000 to $99,900, is looking to change how U.S. consumers shop by encouraging them to come in-store to try its products and relying on word of mouth to gain new business.
{"ct":"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","iv":"55704afa03e104ad96f5ed64212717a5","s":"afbd897cd17af749"}