Swedish manufacturer Hästens, maker of luxury beds ranging from $6,000 to $99,900, is looking to change how U.S. consumers shop by encouraging them to come in-store to try its products and relying on word of mouth to gain new business.
{"ct":"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","iv":"66863d7e91f754a1a8d258f834074003","s":"5fce969fe0d961f7"}