Luxury Daily
  • Email
  • Print
  • Reprints


Gucci counsel says consumer consent essential in mobile marketing

April 28, 2014

Gucci Chime for Change app Gucci Chime for Change app


NEW YORK - With consumers spending 65 percent of their social time on mobile devices, it is becoming more important to understand, from a legal standpoint, how and why fashion brands integrate mobile, according to a panel discussion April 24 at the Cardozo School of Law’s Semi-Annual Fashion Law Symposium.

To read the entire article, please subscribe or