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April 8, 2020
  1. Gucci, targeting the housebound, takes viewers inside the kitchens of Gucci Osteria da Massimo Bottura
  2. New “At Home With Mr. Porter” is social push by menswear retailer to engage the housebound
  3. Day's wrap: McLaren, Mr. Porter, Safilo, ANA and Tiffany
  4. Tiffany & Co. commits $1M to WHO, New York Community Trust for COVID-19 relief
  5. How the COVID-19 coronavirus – and my own diagnosis – changed how I do business
  6. Day's wrap: Italy, Net-A-Porter, Langham Hotels, Ralph Lauren and Gucci
  7. Jewelers must take risks to inspire big-ticket purchases under lockdown
  8. In-house agencies most important for producing new creative assets in shadow of COVID-19: survey
  9. Nordstrom sets template for customer communications in wake of COVID-19 outbreak
  10. Ralph Lauren Corp., hit hard by COVID-19 retail lockdowns, to furlough employees, corporate staff starting April 12
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Marketing

Gucci’s UK search volume up as brand cultivates millennial loyalty

March 20, 2019

Gucci is one of the most influential brands in digital media. Image credit: Gucci

 

By Sarah Ramirez

Online searches for designer fashions have grown 46 percent over the last four years in the United Kingdom, as digital inquiries become a stronger indicator of brand value.

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  1. Gucci, targeting the housebound, takes viewers inside the kitchens of Gucci Osteria da Massimo Bottura
  2. New “At Home With Mr. Porter” is social push by menswear retailer to engage the housebound
  3. Day's wrap: McLaren, Mr. Porter, Safilo, ANA and Tiffany
  4. Tiffany & Co. commits $1M to WHO, New York Community Trust for COVID-19 relief
  5. How the COVID-19 coronavirus – and my own diagnosis – changed how I do business
  6. Day's wrap: Italy, Net-A-Porter, Langham Hotels, Ralph Lauren and Gucci
  7. Jewelers must take risks to inspire big-ticket purchases under lockdown
  8. In-house agencies most important for producing new creative assets in shadow of COVID-19: survey
  9. Nordstrom sets template for customer communications in wake of COVID-19 outbreak
  10. Ralph Lauren Corp., hit hard by COVID-19 retail lockdowns, to furlough employees, corporate staff starting April 12
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