Fragrance and personal care
June 12, 2017
Guerlain is active in protecting biodiversity and bees. Image credit: Guerlain
By Jen King
French perfumer Guerlain is building awareness of the plight faced by its brand motif, the bee, through a long-term plan to protect biodiversity.
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x4g3pbTO6ta9GDz2lyQpBJuzsW3PbyXqojM5XHOnKbidDnSYRSrywbOjvBZ1bphT1usC30V9NAUiWGKTZRjX3o0GrdZIgtfqH3qvDP8b8L+ago9WdP\/hiROhH3quGNmkRuH3k5dCJtP7KpfGJUYWE0HjJKdcZMhhq4ufenLov2LeyL4jIvLDMs+qxmjedkuyIi\/R4C0R1pXfhRhoHwry8i+PvY3k8mLOsxPN6wp4FmBC\/7lvEdJkh\/2KVHzKoBzDvVd6ad6giswzGkqMBooQ3aXzn+NtvpbQ7+CwtNPkQ45A7YuOb3eXWJYWPuBMaxaKPBzTmZRBhB2FU8nuWCLk2celpx3fHMyhQJBrVeWt3lKGE+Bh3G9frJo2HSx7\/Njst7xBLUEDFFVc50210D6Mm\/tYoVnfm3tq6kgmr57VAufDWKOkX8Hl0N+dkq0\/hD\/UXi\/adw18w4d1smuCWpu7msIut4Lt57WpqSZABD9wnAg3+L2UqkzA7kFb\/9H6yx\/3QnrDZZSz27n5roRUhzDozBqTGLf2AXSO6cVhxqlNtTfAGsGOVZbCQ3RqRiXO6VSeiHBJmh+LpUTm9ZjolR0YsPcpYwWzQ7VvHy46Ax8EAXfY+oMD3yMK2gB5gYX8Gfpg+4HuzAlQc0FakHR31mx32p02M3yQWIaIiWUUKRRJ4S4EBPMfFV1cletmN+8XfZ3UU2nZUbzS7z2Bu+U1IVAy+GNirwZe+WgR0iD2D90j7UkLX+BJ7047ArRnt1wE7zfb3JF2rYM1pZjGLWIug9JXp\/+c\/EzXY2bB74r7oVHjlLOg5CKvE4vR5CVjuXk7JpUAc9xdl3sNMAYKyiztqY2OziCyW0y\/YjCdKUvFBDFOfAGDldWae+MV+0oCuQKXzjRpdZBrVl0Ezt6vEGRngRJ66Yrky\/zMMbOG9RuQTxsjc1Q01qPnnkYwS4A9QtM\/UWcz5ilQ+Ooovcv82wx8UVponbG8Iu8SEJZ7CKQ8tCDeziVhQyUra0U9i5ManM98tXUDMCKP4Jc+CBlBG8HfkniMUi3K15tOvNq3\/sGG9WuSQjldfsVwpSm9gGcrg4F5rgmQQBxYyYGHjcEhl6dpKixrBEK4yXNzHL4MaJfYC4XaqfqoydXzBgftJj60Cq9kNyT0UT1n6CBwZaLUkPqDxMizHoRjblCQQKq3sUIQCOOt8KtAhvqYT1s5uYfxLYk16Igt7VrgGScK+KozbOQmmrEnuvi5FQhT\/dr4OpglyznU+VGUbvPE+mry1qzgaXt8+ifsNgxaUosWALRipv5dvRZFKtUl\/Ku1y2+2+U7ZKk4ROaRSLbI6GrS4aJs72FaJAG\/WJUfe7caQVuBkMme03ik\/yGTtYiR3KOrLpZX+YGKdp018y4J97zCQLXnnsHnkgIiTIWyX6AAK35B3pKUrYx0LWAQvXaItOb4M6UOkI7Ez1fxXjES7VbLg9q757iGehAGIQS42tT4S3OH7r5\/xgq60cXhcNtMpGv4puea0+lpsbdqi3QiagkhguW8fwsTEnw2NbMtTMMR5mO5uKN20JVQ1ng8W5cgwOYq3+3OvG417quz7QN6IYrhx9ahbfsoVHowTjTa1AejJai3MUCnktk5xI1Eco4RJqAxU4OPXwXIRBUpC17\/sPj1syquMF2f7vAIO\/mUZvJdi5rbOynLFU6UF8ZuocEbN1Q5no+dh3VLmBBI1603N1W5fQjMphyx+EbRVEp3IhbvLO7eUgl8pu1CqyjFlLYVtIr9KDRntyxNNbDYMdFwnpJs+Bx4sQlB+kIr6zzy3T5PrxS4sQk1MGESie\/cOhg5cJ5ovQL87YeTyPT8G2h\/pfwnDmk4PVwOmqLEj73p05WPk6hOGfLP6NI0+ZoiUxN17elcsEMYXE70e6+qtNCaoN3p8GUKuBMcNI5HxZxyI+LjL1PRpqP7AUt+TU9Wu+62hPTwS9g+NPN9bxJVCSL3bEeopWzhUsS\/LgHwuJiCdKbi0z53Y3BWmD6O9rf5ErWNa22VbwPYRzwgGww3do0JrYcyHVYYiOPfVViA+XyS7SyLCkltw5xkDpqeokxmUfmFxIs95gC3AbPgWBN5Lm5o1Ua4uhzrbXK3d\/cCHvgQBDU9bhzjvOcvzEL1NioKZxVh8FnkfXxr47MsUFjlXwgGMo0AeK\/vae8\/xyL95A\/lTTXfP7rNsDAyKbyzemej6af5Rytq7XRcleAPoHmur21uwflx6NfCGGkabXw62vtg1Qe58g3w5SdzwoOdzo9GicIag2EflorOsLdt0X+RW9qBZsKwYAd8o6YEDw+Zdz7ki5mWnWf2Xo5pCjF70FapDthkPXv912O\/wnrCykSSMoTvkykcKpeOqAb4SR62Zmf6wmVkc3OkjS7B0LadEx8xv+wHrfHJoj3qJ4XFiDGYEwIAOYJf8OBFmGk3UBdsyeKJuAm57JcBa5FcsBJroIZv9GL6jfcpzkdSHmYE37YjCyPjZVtapjnizntDtv2BJIPt16kTazuAZ0w9lk3rCgtyqHCKw6LkQUStcOJK5mD8ehIpuSwL8kcsprKuIP6zI3TNP6P84qRFYbOmodQ4+FGs7rK6DUDDsiVE327Z+2FFiOK2ZVvVNqW25Fm4z7NvoTV\/3Zlbz+BUtUDE6Ol8PpGA5WzmJG66DB87LXtz7tiFC0VFrenzLLuiosPJH9pSPr5x4UJYqppLa9lTax5076drK\/UCnWI3dEPzTdqmYhZM+DYIFqoheP11Pgj6vJZzUAYFmu+btvOyHM9\/317QnTD5eYDj9YAbOA9jEvKJ8XpajqyZbdxjXq7NLiTrm95cXF6W7gUkrFZecMECvzNbC4XOv6oNEReyjWk4XlP9nuCFCo7Hi+8EvQnx68Hs8qxP7xAlyzfuuz0rQBVS\/eBGX3W6wBnVjAJ7itcDlj4LyK9RB7z5690TeGr484SIJFPdn3DonBgYzbUqbb0CNZYV8n45j5J0UTFrROOGFbiBdgNfTPyjHX\/TJtWHdkA9gycRnvCvTcWxbaT+gcXxXaGTwb0P3zNYsE2nhfqwPrpo\/p4cGaM4+L60+oIbbjm8agI9Adl9FtduWGbwIn5r40bdhnAcMtgpzcasw75LtlXNwDjR3EWBdXfL28Ig2Q0tcBFFlJMpVW1Y44+sMz6u234hrhMpdI3IrL+DMzYdnoNzfw+pBq1GDsbBmcqQdtCHWU5BCPpfnBg6ZXjvO5Is6vsDcn1QvL7K1FoPh4rgq\/AbuUSYMKhAClzFrgQlnhVBbnmyCf9qKrIimJ9JO1tHNojjvsqeWwSw50o9RlBPKwAtRK9KjI1tfoePKqm0ujVUJ6CPyHzWw62mERC40N12eBJbk9wt1gW7Xy1HXI\/eYusnKMGSAiisNc4tseeulcsmIR+bf1NX8uXJXb18xyAGpx+fpcFXBaQ3XyfeLZcUHqZd90FitI65NuXDe3\/CaDPSZxHlAp6iK89hncKCI0l6i0WJwEEL3HXHkQ\/b1xI4SBcqRrb7IJb9oqf\/UKnu\/iviaSJpyBED4Q4pCvTc\/Lcb2\/uUxBJxhKm9Cdn8E5+OlIvWMo+33EqTSJTqsTC8D0E1ptptktbkwpwMnKHlJU0eEGNhVbRtFNuYp1EgG1XfBmCfdo77NNtMPw7oFeIO9DubuI5+omQA+iZJ7S8p9nLbX\/2y\/n4ZUoF5QXl8AYnkV1bHnDElYdM2ghZtWMT2G5ldG9IKIZVPKUlUK4AY3616mWkoBHwhhHZXLJ0IrCG9VBj48VTWtkcUTyG\/5e7AN5tQ8DnsqTGs5skUc\/RZpc3BI3vgGTiynIuQUWucj3J1\/+oS5Bh\/cSlB5fQpYtLKSLE8F6S9wlqfOtWP\/JV7vx3KEwRfHRan8YJ6dM68orL7VEpWAVaMzxkv5Jj9JDlkcmyLNo7oSm3qQKIVga7mARTAugQsVaBshcviOH3499L54Iek2LRMW16VK0p8JkPkiZd2928m2ZqpFKUfy9x9ME7lFr3Gu9ttIhALQ+c7sZDto6h7f9K3KPHDEYkb6UkU67o0+kqaaF577W85XoQBX8b\/nFhcgZkwwgbDnMhdC7Cy\/LxbNvshnb6ONhc4wd4mlzlh3zJsIDQXkwxyKGctz+py13xuqCGSlo+r0vDVwuIjkvTtPfBnKbdW8vJozArqO1ziyu6LVbH+zKW5l832pzU7U7NJCl62eBXHhwMV4BRRUuOwBXYJDqlF0m89iBgdNYEXAnTOuBT8OvL5CEkEyRJpxGFs3HN27Z9zLs+YePjd1SW2KO1gx7NAL527FEULOgnNucmvuL5BzhGs6gMdYY2OFpeYFELOgsUkkLUlcKLj2fdrxWHAQaudwtZIVP3prl5JMqJmV24iI9wrtsFw11jvH7S23grHIiocf30vs5EnFNPDioWiWThlvXGB0al6JIcpNrPOAdoOl9Iw4WB+qlgtE2xezUW5t4K6WoYnTuhQSNVusQCrPQ6FJGDpxW1B4ww7BhfJA2lNVPyypgA74XPQiUY4J2IiA\/Fas+F2pXBJkPTnbkrwSoN\/SSj3sDBK74zQb1989Iv0UXpDV6sF47ZDLVjOeDdQFjoANHvekaTO7In1R4KiEiW\/CxVsOw=","iv":"f84cdf38661738eaebd4e57b9ca8c096","s":"80f2fe4ad0e8880e"}
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