Fragrance and personal care
June 12, 2017
Guerlain is active in protecting biodiversity and bees. Image credit: Guerlain
By Jen King
French perfumer Guerlain is building awareness of the plight faced by its brand motif, the bee, through a long-term plan to protect biodiversity.
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","iv":"bed8ccd7f46c12e1723ad5c392e23e9d","s":"ef275ca3c01f8b4f"}
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