Marketing
June 10, 2020
The COVID-19 lockdown is changing how people view luxury. Image credit: NPD Group
By Dianna Dilworth
Spending time at home to avoid the risk of serious illness or death in the age of COVID-19 likely has shifted consumers' values and their time and monetary priorities.
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","iv":"01814d66b69c024c9ec36d6bd37cb325","s":"c1df11cfdef0690c"}
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