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Food and beverage

Hennessy features world’s first Black chess grandmaster in latest edition of Wild Rabbit ad campaign

September 14, 2020

The latest installment of Hennessy's Wild Rabbit campaign features the story of Maurice Ashley, who became the world's first Black chess grandmaster through sheer grit and determination. Image credit: Hennessy The latest installment of Hennessy's Wild Rabbit campaign features the story of Maurice Ashley, who became the world's first Black chess grandmaster through sheer grit and determination. Image credit: Hennessy

 

Cognac brand Hennessy has debuted the next phase of its Wild Rabbit ad campaign by highlighting the grit and determination of Maurice Ashley, the world’s first Black chess grandmaster.

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