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Apparel and accessories

Hermès puts consumers in a stupor to build mystery

January 22, 2018

Hermès builds its mystique with new vignette. Image credit: Hermès

 

By Brielle Jaekel

French leather goods house Hermès is mesmerizing woman from all walks of life with a new campaign that puts viewers in a trance.

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  1. Luxury automakers reveal new concepts, activations at Art Basel Miami
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  3. CFDA bans fur from New York Fashion Week
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  5. Kering Foundation to examine violence against women, children via new research program
  6. Legendary architect Frank Gehry dies at 96
  7. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  8. Versace announces exit of Dario Vitale as creative director
  9. A. Lange & Söhne opens doors to London flagship
  10. Buccellati brings retrospective show to Shanghai
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