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March 16, 2015
Tom Goodwin is senior vice president of strategy and innovation at Havas Media
By a Luxury Daily columnist
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naEIsk\/4mR5xZ91KS3257vsJ1sL1fHBU8GNaykPzPWv7DNyecHihUj6b47AxrTyvpwmPoQm+TUBUGCj7l64jhH\/x\/kSKrkrxfiLPN3rT+ftJPqlaJRD+17cgOv7oM85kHtUX4Ooi+UkbJWdFD9WUrrM3LCsLyIjxJ6O5VgqXGyMuR2AXwb1tHIjL\/Vcg6TC6m4y7ww7qLnH7Ng0+aJWJWzcS22bZYAFc\/tEZB++vG+XOvXWumn+gOswTW9OjtjmXtHXjY9rHFhmKxEYAbfYsOah2AeInmn4+frKK5tlCnq0ZgORncHcM3Trns1OMhdOnmlZ\/X5TiGKBZAcGofLMypmyFIMD0kqVfduedBiDP7+qW66jKHEBmbrt2abYAfJJYWFKJAqYU+b\/ZyF9sPbCcTZciLxZo3Xee+ccj6w898bIByPBJyq8EBP4sBawBOr2fJWIwDLpmT66BCvGt9VewWuqeOOt6crqCeLoNuhpHpTct6+eNSHyMNUySUkPI9TH2XGd\/g44nsJFufBuK12xnwiPQvNVgZjeSFTevHpuz3KNWEfcV8KhqHCETTxR7tjtT4u0SjudNH3tXWhWT8iw\/yEcHX9n7K1uCzU+wwQHT\/nYgPQO2cfUjSU+gZ21N4lLjXmdtxig2n8JcmWpNMcSLlS9fsKjLVjd0iYHKnB94Z4Rkd0ryZ6sWuJmMCfnyAJgleigcm5JIKhB8PA0cLUYNcEyqo164PwKLRb0\/WDZdv5nD\/XQqOtSftW9AXWdTy6C1r+vL7mHFjX1XPTla6OGGH1BU2ReJT9z7hxdFEi3i+omX4abDAHKXeez9NIwOw2DEjfV8axx2pM8bwioH\/qS6DQiYVamMcHxuDio1Sy6hvln97zFwlHITrJQanEPcXDXRGwmRMyMWKlOC10sl730A3oWp2yMwDRwb6aZgUIt9ggVvRaekydIkZUcgiVQF\/ga6ZcksElLX2YkNe5s2a+WMHjLMaNcP+zYhITwEWUTkSEaSKHmrjcUIEC44NrUFg2iqBdaJjvsaHa5UQkcRDqfqr9laiMfy+FJARQ88I0pI\/W1jfYw\/4SDSWGGnB7GWQ2l0hCHjrupA6N6Evqn0pRJvQSobC7F5j8HU6zpxQiPfuh84UYqlP8d5uogKDYbglQCzJdYuf+ywlNvGBEz3ki1Lr494YGG70IXOime1Kvf+Xwryrv2hlHCKf\/KEfbKALcCzPlEPt+Jv+PJZMNSrLXj3MCfid5witWz3+x4WcdfNVdUMyu48yKAW1ubJRB5tTTzWJt8ae7\/kGAKptTTKY8e5ML\/66Ce4JVlE8zIpT2\/A9ewoKmSRHquDIfEyUrUtUDMPpezLYtdCZXHrMKSmeupCqLcslWOPs4Yg6lPRcQXnQkAsoj8lai4jk+KCwAhPyJ13q6R8Jm9DIkjillpyjGV9ws3o6wWNkqg8jCtZOKp0pnCSAa7KMys\/+qZ7h2OzC908TH48LlMWG2sUcLNbL6W\/K+ZjtA21WZEPERn0EPS\/J4JNvlo3Kx4mrHKcCG0Cru8U6zhyYesf9MRqna+3ECzJMbLrMOqwSjhgNngokrOAcL2lvWEUE+YsJPDaCFVgWsIXz0lcjtgf8SDgOWq\/H2w9TX9IJF8EtJ2Hr6c45J\/v2Os6lYriKrjLWcJfIescsf1OoceAvxpxWS6cuzsjSsaL5p\/C8zBucwIn0rnBsuyG9HO9JyOg95UmE8WDIcm6WMrtJKBE8gSXgOAf+AaLWtOB6OTzEXSA2sxbv06ZR2Y19ujpx23gI87Zkh31hsao4jC5ZN6XEPovq+bdKRrT8UUNRpRPOS7DXtqXDDCDOXSKgT2bA6dBCD5mjjFU6c+vI\/MgYRRUpa1uMn86ZRzv5lBBZ285Ux\/JuQ8vcRp0tc40ylkVt2cEO7F2jQXUIzhEjxbbmZv01wWCUAwsDHwdKqrYtS+WYJZzHZPz16CcJhq6Ag+wEBniCUhvbYf1niSEqTP+XRXgKyzm99ht9PNIsg1sxhBwys90NcMk58b+31jbtdT9xHPUE+qiOSIBHSViAoL6H8iYjuhom8MQm3Gnwgd9p08xRsxYZdp\/RRKd9BnuyESD5r18GYf\/TFUvL2g\/kymnO1P8Ahrld4tzNDjQRWbERkKKdw\/YwTID5NbypJhbQ32fngfqeR527YdTT9fSgdmiLTteIvgpUSH8P0+y5IGtwVZvDw5ewrRIoQUXe39hKNvwbDV\/Y01nr44gT1O6dpdRl\/wXZ9DNJM6LLI6HYWZEkih72FOWAJOSKU9cYThQSin8AHQRuSW1Z43Qoi5m40BFehNqaH6NE0j2ILWnuYgHVzs+OMe83XETrBhxodxjQY8SEdtybbng5EOS+XzkvsnWVlha7czgdSAd7z8cOtzwBTm5EJ8tI4Me73UNPNm1O0TubxsTT8ifK25HLRTIEqSC+PibekEGV3GcNs7ifxNeCnVb87pvPXwEjfdy9\/cR7ag5aamybzEZyGf6Ll9LW+AHnECxKgRCPR6vdsu0D5fsOMYyDMlzoKR4gF3II+p5NgtZjwGwa5SEUV3LxNkdwko5gDraR\/m3+WRBWqkyt9Bezta9PyA6RRp5kkjaBMdOsgL2uL3vAxP8ZDA0d7OSUjuOGqj6yVSF1XSTXYVESewSSA4Ju37WIonCYVQGqjtVzPIJbJRWaR6WoftrnchpqmEY1e2qSgxiDuJ\/N5WjYfQ1Hr553qGAumrPfBDCb6RqL0RPsG3ReEXk0+5bTwieYgPiY5l0pdpJjBXiUBq8AN9Xm6c6AXElVQv\/AVy41Papo1662lOhUcdAQPMBp4NX675g58u4JAQxAH\/wTiu5ESMFCchjwicahBcYifKkOPpKFyaBTwGHuBeSc3TkUNFrSuhysqbXOdNbey0igvQSJ59GYNL0ZVBzRLDp2k5YV8CiWJlgoqCHMrNFMW\/JsIeYsj0\/nLPXeL2UKn3ABjeEFb5sNW1+MJ9edn0y+\/x\/5VgiDTaSFOUKMvJIv2b2nSJILGnwMR3vulKFI+VM+W\/CDXu\/t\/b5tW\/zYgw6p18qwcon4KrAtifCQNiWYro3fVCp7yiLMnDbSn23MRhOfkV3gdNG\/1rz6oGlt+Vm42lJo6XFkPbGvarUr8niZbN6iJSxqyPtfk87\/8r08urwyvn9rHkrBDi3buf8nb4Wl4ZX2isa1c29sM7zMoDAqbbyFU+HK99U\/TU2AgN2aUVPZLwOHdrsOZvinopeEz7dQcpeSu0eWWAD8f\/XDgZ+ZHXJiHcAIM9ABF\/vAaWnYsMs492GO+OhrVgDYYWkTVLhxuLqloY2px3rfx9LhIZLVMd92ZBO+Obn+KcKYqtNcDjexeLa1j5DqxzQqxRAWb3szwKq\/nBIaQv3mdSi3VhymteNbD2K8p98iX66fQtt0kK6+mprrdY9i6mSfe8bfK30jJls3jx\/\/jky8RXgOUHGQURbmLguGM+8flU0sMayOfjdghq0KqsxS1P9nHiw1qMc1BBouleUz6Sk+IuH8b1HtcB3tHtTu48BWDZeoERxCLan5pjTVOhIEln09+4HSqKTx+0AKOq\/a2fpdHOe4eF4y28L3MvOyYnVbQ4hmJYeI5o2fUXuBe7SUToBNptqN43pmtGE7yUzlsr40JM6y4LGNXwTXTYh2mMHzmomEV1VDOGku3f4MfUV77HDw3U8PDdaAmqMrwZZoAZn63RrvPqd+ucKBwM87ySNlgyxDKrCKdwN9AYWgb4YWyjQOd+6alxB3B+qYhj5A14qoiqkgIkBMuAydFvSRXN1PmGJYTX+pz8vrvupIo0Wu8UDpNSTiv8WsVs+2I8w0o3w2AebIQwplLQYCRA1JDQuVKbPDLcpozObeBEWQqHyEMVonUTA==","iv":"e9751b989b563bf467257d05711970b9","s":"3e7b1816cffe776d"}
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