Luxury Daily
World’s leading luxury business publication
July 17, 2019
  1. Will China’s slowing economy hinder luxury growth?
  2. Brands face difficulty keeping in-house agency energized
  3. In-store retail challenges impact beauty sector: report
  4. Inspirato simplifies vacation booking with travel subscription
  5. Day's wrap: Harrods, Burberry, Chanel, LVMH, Kering, Roberto Cavalli and De Beers
  6. Shiseido gets into beauty subscription game with IoT skincare
  7. LVMH, Kering recruit Oscar de la Renta in mission for safer working environments
  8. Luxury brands must employ range of strategies in Asia
  9. Top 10 food and beverage headlines of H1
  10. What impact will a Trump presidency have on the luxury market?
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Snapchat enables intimate storytelling during fashion month

March 13, 2015

Michael Kors was one of the brands using Snapchat to keep consumers checking their phones during fashion month Michael Kors was one brand using Snapchat to keep consumers checking their phones during fashion month

 

By Sarah Jones

Fashion brands embraced Snapchat this season to give their consumers secret insider content, providing more access to the inner workings of putting on a runway show.

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  1. Will China’s slowing economy hinder luxury growth?
  2. Brands face difficulty keeping in-house agency energized
  3. In-store retail challenges impact beauty sector: report
  4. Inspirato simplifies vacation booking with travel subscription
  5. Day's wrap: Harrods, Burberry, Chanel, LVMH, Kering, Roberto Cavalli and De Beers
  6. Shiseido gets into beauty subscription game with IoT skincare
  7. LVMH, Kering recruit Oscar de la Renta in mission for safer working environments
  8. Luxury brands must employ range of strategies in Asia
  9. Top 10 food and beverage headlines of H1
  10. What impact will a Trump presidency have on the luxury market?
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