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Education

How does Hermès define its innovation?

February 19, 2020

Hermès is clear: Innovation is a state of mind at its company. Image credit: Hermès Hermès is clear: Innovation is a state of mind at its company. Image credit: Hermès

 

By Luxury Daily News Service

French fashion and leather goods giant Hermès has gone to some pains to explain its take on innovation as rivals LVMH and Kering group brands up the ante in touting their craftsmanship, quality, creativity and bespoke elements.

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  1. Coty takes aim at outdated definitions of beauty in new campaign
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  4. Rolex honors heritage of exploration with African 'Perpetual Planet' expedition
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  6. Louboutin walks away with a win against Amazon’s fake footwear
  7. Gucci, Saks, Christie's and Emirates
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  10. Price hikes lessen brand affinity as luxury shoppers grow savvy: Luxury FirstLook 2023
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