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Marketing

How should brands participate in social movements?

June 3, 2020

Nordstrom's Instagram message on #BlackOutTuesday says: "This is a painful time for our country." Image credit: Nordstrom Nordstrom's Instagram message on #BlackOutTuesday says: "This is a painful time for our country." Image credit: Nordstrom

 

By Dianna Dilworth

Luxury brands have taken to social media to support Black Lives Matter in the United States in a move to show support for human rights after the death of George Floyd in Minneapolis police custody.

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  1. Dior traces fashion heritage at SCAD FASH Museum
  2. Vacheron Constantin unveils four Louvre-inspired Métiers d'Art timepieces
  3. Luxury Unfiltered: Luxury's listening problem is worse than the industry thinks
  4. Burberry crowns student winner of Reimagining Materials competition
  5. Prada taps ‘Re-Nylon’ profits to resource environmental education
  6. Proceeds from new Prada collection to fund artisan training in India
  7. Aman unveils plans for first ranch retreat in Texas Hill Country
  8. Blancpain opens submissions for 2026 Imaginist Literary Prize
  9. Off the Cuff: A Q&A with Wheels Up’s George Mattson
  10. ‘Peninsula Time’ platformed in dedicated campaign film
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