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How to offer luxury hotel packages without diluting the brand

June 26, 2012

 

By Rachel Lamb

Packages and promotions from luxury hotel brands are fairly common, but some make the mistake of slashing prices in an attempt to hook guests, a tactic that could dilute a brand’s integrity.

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  1. Louis Vuitton introduces Visionary Journeys Seoul
  2. Exclusive Resorts purchases Inspirato for $59M
  3. Savannah College of Art and Design debuts SCAD LUXE research center
  4. Kering to acquire jewelry manufacturer Raselli Franco Group
  5. Ennismore picks Bangkok site for first-in-region SLS Residences
  6. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  7. Dior builds five-story statement flagship in Beijing
  8. Lamborghini heads to French Alps for women-led driving series
  9. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  10. Brunello Cucinelli casts holiday spell with ‘Cinema Meraviglia’
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Exclusive Resorts purchases Inspirato for $59M
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Exclusive Resorts purchases Inspirato for $59M
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