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Dec. 22, 2025
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Mobile

The difference between affluent male and female mobile customers

August 10, 2012

 

By Tricia Carr

Luxury brands should bring tailored marketing strategies for male and female consumers over to mobile, but some efforts are more effective than others to trigger mobile commerce.

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  1. Louis Vuitton introduces Visionary Journeys Seoul
  2. Kering to acquire jewelry manufacturer Raselli Franco Group
  3. Savannah College of Art and Design debuts SCAD LUXE research center
  4. Ennismore picks Bangkok site for first-in-region SLS Residences
  5. Exclusive Resorts purchases Inspirato for $59M
  6. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  7. Lamborghini heads to French Alps for women-led driving series
  8. Dolce & Gabbana debuts Devotion fragrance film
  9. Nordstrom ignites gifting spirit with ‘Oh, What Fun!’
  10. ‘The defining theme of 2026 is connection – between people, systems and senses’: The Future Laboratory
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