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Mobile

Hublot strives to keep ahead of innovation curve with iPhone app

December 2, 2010

The new Hublot iPad application lets consumers design their own watches

 

By Rachel Lamb

Swiss watchmaker Hublot is aiming to keep up with mobile marketing through the launch of an iPhone application that leverages the innovative usage of augmented reality and 360-degree views of its products.

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  1. Rémy Cointreau appoints new CEO
  2. Shangri-La launches ultra-luxury hotel brand
  3. UBS, Dior announce joint ‘House of Craft’ exhibit
  4. CNMI, Zalando honor innovators, present luxury industry forecasts in Milan
  5. Zegna, Art Basel ink multiyear partnership
  6. Off the Cuff: A Q&A with Charles & Co.'s Vicky Charles
  7. RH appoints new co-chief merchandising, creative officer
  8. Rolex Testimonees take center stage at French Open
  9. Pratesi continues retail push with new Boston boutique
  10. Luxury Unfiltered: Porsche’s 911 Spirit 70 proves limited editions are essential
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