Internet
January 14, 2011
By Rachel Lamb
Luxury brands can learn from Hugo Boss' use of social media, which is effective, drives ROI and is integrated with the company's other marketing efforts.
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","iv":"8480f2b623c01a0c21feb1be4b42a247","s":"38f2b59ef8e799ff"}
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