Luxury Daily
The authority in luxury news.
Feb. 22, 2026
  1. Ferrari confirms Luce name, reveals design direction for upcoming all-electric car
  2. Photography, AI guide latest Jaeger-LeCoultre ‘Made of Makers’ project
  3. Your watch collection is probably worth more than you think — and your estate plan doesn't know it exists
  4. Luxury Unfiltered: Why algorithmic perfection is the enemy of luxury hospitality
  5. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  6. Luxury retailers need to compete with mass brands in personalization: report
  7. Loewe Perfumes boutique takes shape in Seoul
  8. BMW models top luxury auto shopper poll, Tesla slides
  9. Mercedes-Benz to plug all-new CLA, electric GLC in ‘GOAT’ from Sony Pictures
  10. Balenciaga resets ambassador roster under Pierpaolo Piccioli
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Apparel and accessories

Hugo Boss seeks career-minded consumers via ambitious advertising

August 10, 2018

Hugo Boss' fall/winter 2018 campaign. Image courtesy of Hugo Boss

 

By Staff reports

German fashion label Boss is speaking to the next generation of leaders in an effort that captures the drive to succeed.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Ferrari confirms Luce name, reveals design direction for upcoming all-electric car
  2. Photography, AI guide latest Jaeger-LeCoultre ‘Made of Makers’ project
  3. Your watch collection is probably worth more than you think — and your estate plan doesn't know it exists
  4. Luxury Unfiltered: Why algorithmic perfection is the enemy of luxury hospitality
  5. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  6. Luxury retailers need to compete with mass brands in personalization: report
  7. Loewe Perfumes boutique takes shape in Seoul
  8. BMW models top luxury auto shopper poll, Tesla slides
  9. Mercedes-Benz to plug all-new CLA, electric GLC in ‘GOAT’ from Sony Pictures
  10. Balenciaga resets ambassador roster under Pierpaolo Piccioli
VIDEOS
More Videos

MORE IN Apparel and accessories
The RealReal returns to San Francisco
The Ritz-Carlton Yacht Collection partners with Johanna Ortiz on deck takeover
EBay to buy Depop from Etsy for $1.2B
Yearly sales drop 5pc at OTB Group
Miu Miu Manifeste pop-ups kick off across Asia
Gianvito Rossi sponsors ‘Space to Space’ exhibition in Milan



RECENT ARTICLES
Balmain Beauty presents first prestige fragrance
Bentley commits to cutting airfreight emissions worldwide
The RealReal returns to San Francisco

Your watch collection is probably worth more than you think — and your estate plan doesn’t know it exists
Loewe Perfumes boutique takes shape in Seoul
The Ritz-Carlton Yacht Collection partners with Johanna Ortiz on deck takeover