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Hugo Boss steps up blogger partnership though virtual dressing room

October 23, 2012

 

By Tricia Carr

German label Hugo Boss is bolstering the womenswear shopping experience on its ecommerce site through a virtual dressing room designed in partnership with Eat.Sleep.Wear. blogger Kim Pesch.

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  1. Day's wrap: Tag Heuer, Hinckley yachts, Tom Ford, Glenmorangie, Four Seasons, Loewe and Bentley
  2. Luxury Women to Watch 2018
  3. Tag Heuer reminisces on 150-year history in global exhibition
  4. Tom Ford names lipsticks after inspirational women in designer’s life
  5. Bulgari leverages Bella Hadid’s Gen Z pull in interactive fragrance effort
  6. Hinckley takes EV trend to the sea in first electric yacht
  7. AR tools glean self-reliant beauty, skincare consultations
  8. Join our 2nd annual State of Luxury survey, receive exec summary
  9. China set to become latest market to ban fossil fuel-powered vehicles
  10. Four Seasons to enter London’s private residence arena
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