Research
May 4, 2015
Moet uses Skosh to send Champagne to friends
By Joe McCarthy
The "creepiness cliff" for consumer data collection always seems to be one step away, yet consumers have become more tolerant to various practices as the shopping experience improves and brands act in a more mannered way, according to a new report by L2.
{"ct":"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","iv":"dc7a7180ee35cc462fcfcbd7328e2222","s":"8e1e14a9bd2f7f6c"}
Share your thoughts. Click here