Marketing
October 19, 2021
Engagement can reveal more about an influencer than total followers. Image credit: ListenFirst Media
By Sarah Ramirez
Marketers working with influencers should have a strong understanding of their social media content to maximize campaign performance.
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","iv":"94867aae1063225f88b03b912c026fa9","s":"4d8314de5a7646a3"}
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