Marketing
March 23, 2017
SERMO's index looks at luxury and lifestyle influencers from around the world
By Danny Parisi
Social media has become the overwhelmingly most popular platform for influencer marketing and has provided huge boosts for luxury brands, according to Sermo’s latest Global Influencer Index.
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","iv":"75a8c2bc7ff899a5a12295058020de32","s":"7db0b7ab0712d9ce"}
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