Luxury Daily
World’s leading luxury business publication
Feb. 16, 2020
  1. How are influencers addressing the fashion apparel crisis?
  2. Day's wrap: China's Secoo, Maserati, British Vogue, Audemars Piguet, Net-A-Porter and Presidents' Day
  3. Rosewood London emphasizes its butler service
  4. Cruise line retail is about relationship building: Starboard exec
  5. Day's wrap: Fendi, Hennessy, The Glenlivet, Hotel du Cap-Eden Roc and Vacheron Constantin
  6. Bloomberg Markets magazine relaunch attracts more high-end print advertisers
  7. Should luxury brands stop avoiding ecommerce?
  8. Dior taps WeChat’s direct-to-consumer potential in social selling effort
  9. Luxury facing a digital-or-die dilemma: BCG
  10. Pinterest brings beauty counter to social media with AR trials
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Apparel and accessories

Influencers translate social media empires into entrepreneurship

September 5, 2019

Arielle Charnas has developed a line with Nordstrom. Image courtesy of Nordstrom

 

By Sarah Jones

As the influencer marketing business grows, personalities are rolling their significant followings into entrepreneurial ventures. But as influencers move from brand collaborator to competitor, what does it mean for luxury brands?

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  1. How are influencers addressing the fashion apparel crisis?
  2. Day's wrap: China's Secoo, Maserati, British Vogue, Audemars Piguet, Net-A-Porter and Presidents' Day
  3. Rosewood London emphasizes its butler service
  4. Cruise line retail is about relationship building: Starboard exec
  5. Day's wrap: Fendi, Hennessy, The Glenlivet, Hotel du Cap-Eden Roc and Vacheron Constantin
  6. Bloomberg Markets magazine relaunch attracts more high-end print advertisers
  7. Should luxury brands stop avoiding ecommerce?
  8. Dior taps WeChat’s direct-to-consumer potential in social selling effort
  9. Luxury facing a digital-or-die dilemma: BCG
  10. Pinterest brings beauty counter to social media with AR trials
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