Marketing
October 15, 2021
Ecommerce recorded a 30 percent year-over-year growth in 2020. . Image credit: Rupixen.com
By Katie Tamola
Ecommerce continues to gain momentum, brands must continue to focus on their digital offerings to succeed in the future.
{"ct":"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","iv":"6cbed0b4f5296c25ccd7510df1739234","s":"5be43145656c3a30"}
Share your thoughts. Click here