Retail
May 10, 2022
Luxury must leverage new technology to stand out in the digital age, as opposed to keeping up. Image credit: Valtech
By Nora Howe
While physical retail stores are certainly not seeing their final days despite facing many obstacles over the past few years, luxury brands must seriously consider how digital technology will affect their business models.
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","iv":"06cd801db65bc6ec006b58db5999e10e","s":"a052d75810e25cb5"}
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