Retail
May 10, 2022
Luxury must leverage new technology to stand out in the digital age, as opposed to keeping up. Image credit: Valtech
By Nora Howe
While physical retail stores are certainly not seeing their final days despite facing many obstacles over the past few years, luxury brands must seriously consider how digital technology will affect their business models.
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","iv":"8306a782538e65a134602ccaab7ac052","s":"ae7aa8fe4a801f6b"}
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