Luxury Daily
World’s leading luxury business publication
June 21, 2018
  1. Delivering excellent retail experiences hinges on ease, emotion
  2. Art, wine overtake cars as top performing luxury investments: Knight Frank
  3. Under siege, 5 PR mistakes that Airbnb continues to make
  4. Hub by Amazon challenges other retailers to raise omnichannel game
  5. Day's wrap: Chanel, LVMH, Kering, Swiss watches, online retail, Thomas Goode and Le Méridien
  6. Day's wrap: Four Seasons, NetJets, YNAP, Bulgari, Christofle, Luxury Card and Phillips
  7. Verizon, AT&T attempt to head off private data scandal on lines of Facebook
  8. Le Méridien brings European-style summer living around the world
  9. Building and cultivating consumer habits is key to brand longevity
  10. Newsweek to launch luxury, millennial-focused vertical Ndelible
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Fragrance and personal care

Instagram overtakes YouTube as top influencer channel for beauty

June 13, 2018

Chanel appeals to consumers with massive reach through Instagram video

 

By Brielle Jaekel

Beauty marketers have been early adopters of digital and influencer marketing, which have now proved to be effective for 98 percent of the industry.

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  1. Delivering excellent retail experiences hinges on ease, emotion
  2. Art, wine overtake cars as top performing luxury investments: Knight Frank
  3. Under siege, 5 PR mistakes that Airbnb continues to make
  4. Hub by Amazon challenges other retailers to raise omnichannel game
  5. Day's wrap: Chanel, LVMH, Kering, Swiss watches, online retail, Thomas Goode and Le Méridien
  6. Day's wrap: Four Seasons, NetJets, YNAP, Bulgari, Christofle, Luxury Card and Phillips
  7. Verizon, AT&T attempt to head off private data scandal on lines of Facebook
  8. Le Méridien brings European-style summer living around the world
  9. Building and cultivating consumer habits is key to brand longevity
  10. Newsweek to launch luxury, millennial-focused vertical Ndelible
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