Apparel and accessories
October 14, 2022
"Mountaincore" describes the urban outdoor aesthetic that has taken social media by storm. Local buyer stores and homegrown labels are rushing to cater to consumers' growing appetite for this new youth trend. Image credit: Mountain Fever
{"ct":"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","iv":"c5750636096a0cc0ea8a804028b5725b","s":"da6577e907287cd9"}
Share your thoughts. Click here