Apparel and accessories
October 14, 2022
"Mountaincore" describes the urban outdoor aesthetic that has taken social media by storm. Local buyer stores and homegrown labels are rushing to cater to consumers' growing appetite for this new youth trend. Image credit: Mountain Fever
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fAYjohApmyDvUmj0lgoFjtZT2OQO2dIDqaldzsszuH0eO1yxaHQw+1eL89xU7OC\/VmNmOSrEyD4HnUsxmLEKL6PMFNQjBq0SDZoKSnbyXkx2jk66us\/vF4g9C1ZyAUQPIbe2GwMrexv\/Y4HPxbRgFwQUV\/cTyK2nBx5Qj\/HJSptrKu0J1jHIiqmkFzokwcudaHXj8qnEwo0Lz7zcuGVwpc5ZTy6+T0Cp2\/uVxrAYTVPyZ3sDnERPHCjZoi4jj6za90KXXhB5pITfAdV0WekzKnM\/7WBGPbDDczu5phHPo+hgkt2k+9CIL\/Rll29STbojGCYc8JYjk6l3vDxubLU0iTVFz\/bJmsBJNWejHvTGhVLVXeRjnZ8k16XfZQHScidoBV4KD7dnlCrCIhLv3W2tZxyERvwNwHW9+414aJcPFQdoFPcof31adFWnqrBwHfyzjoOgMBMLk4TsemADu+vrtLzDSUmpE5NIgH5YsqhZQj3gZlOKyTG2s9y0gJrr0gLX2qf9pw\/H07RNRA9lRu4Wp8m7MJc0EvtNH1nQKCsZFDUJTnc6dVQSkZk4f2LpyPP8L4wDsF\/lRNQ1OnfXf2n8A2mhQiUZzpAUkb4hhUEXht1kowVclyYaGb4xiC9pohhVVIw5rzIuKR5eCfGm3PhX\/KkcB8KESJYv2Pv+IOBb+H0DUD2hGj9x5obGSRmdwuY+3+P7+ahfNWfRoEuFKwHSCwBkQudM5Dk63Vs2XHVv+9+88olOYWT0khF1K+xEh2nvQy4+P\/J8\/mIzNbvAWlu1r\/WCLqSBlanj7Ww+0gTRK8L1kG9XDo0tQzp2odcyBQwGH7wdV8rWGgN6W99bEXc0xpopKHYaaup89xhONUDZysZENHx4wkfPdog+zoeohT4NA6xJDe98by7TGXfdZb4JJA5fWoh4vTYmgMIUnzkjov6BKf3RCOtV4cugUc3h+CtXllCGUnNvtsGB00yGAJFGd+i1M1g2fneelIz9YSBkUl0vf+MEsnnK6u2k8lgU9nthiid7aUE3qBA9r0\/NxLrc79OYWN0LDm+LmICixMZs35Gq7O5lhsgSNDpWiMIyouCK+oIVGETLx1ZvCZij3npWp13aCyJKLMRRvmEvfeOwZGxlArW2ua3Fx3DfhSEzWbPFnjX94qSTmEFe3IzH8Kni2ld4HjMnhuhf02jakF1usp8KfR6j+QGkf+UR3dJPtK3pA49hgnEd3VkPKLYw\/VdeeEiqdQ0tk1XiY0mNzGLt1TsRIJv\/5pmYmHKQ3f9TUF5yaFBpFpgrXv8SxNK\/fA0ebdu0Wg0SRnAPRUw8sWmVaCZcI6lkgNnMll2LWp03JBEwCzLmFW0WBDHHQmv4cL7riqDgxd\/SRMNp\/KFTyO4PCOJMIx5xvUFKppkb0ckWZpLaS+sEo1ILUFehdtP+Z7D2s0KmQCmZu0Ysgj8+IJgd0iLnAv+\/YryaBh4WjCMkUEh6rD2\/AMnj45usxmGBx+Add591sFXyoc\/WQ\/nZwfF2gQfeFDTsWoRFw1VnNgIcn07\/q5KETxLuiweBGb80PFImzXodR53da1hmlHN2SJCEHYu\/DFcIe2te9Epz1UwbIAgEHvJEWrLe6AuXqCiPS2ljdloatXOl5+QqsQ7eRT5knD2IAgbsYh5qBPVzM7bsHxo8jNea4ifwdaWPjwRu2TOwaPvNbAy4bAzX14DaJF5vThE\/nY4H2K+HfWOFl\/kb73SonT\/yl3\/nnaBoZWHO0hbIvtSHzGekkEpacF03IimF0Qhz8Wj4s05F9N9XSEqtHmFZy0Wd6SUfif\/oxKMQLDShE9K8vRI2b9malsHpnT11K2604ZnLT7EAUAKidxmoiWSMaKG8I9zT1kPfvhMtUIcpTZeOhCubAXr6ctOBTEjfejTxOVkUIkHH569kPQwhJZXz60TacEdJ7ChasO9sxg1KU3cL739BnqAnX+yk9ZuGZhoIZBeEcooinwiNddKPCVPSFbBTfC6jUMwe8ObYmtpj01N1\/gHnhKnLh5z2JNUUW\/EpJ2I\/fnii+9dtr\/6Ob5FDkNsdrEwH3ZReSJKb8Gk9Ut8Ak3l+jQBtwc9GFWIKInIDpTnWgFXDi\/ICbOE\/ARv3XpoejThtPMpNzd66DRDZ+i6RpjhkBh2l7KWGxtnYiG9+1e+ByhRyMEiCURBm2o13YUKiBAlHvtpwtPrPNrgzKrJljdITUEl6QhV7yUA2teEdm+VZamFHf5lndFDf6o\/oZ2JtsaiYWUoMhw\/lqI3z\/fu7wKl6psM14g975I\/1ZZa0W7eeLcO+\/JsGcH7bL0ZCqryT3pHxUfWF+mpdGE9Qn9tDzEUf\/vFwdkbK88sO0O0OUQt4jkqe2wQ5MBSpZZLs+bQrDdfhlT4vtT1miqhvKlegFcWvfLVOL8ZGZsiw6CjHmc2ad2LJD0Nv2Kj6B1gtXcDdY+VSR6wBXV8ctl17VYbdUnQWMn1UjK2jZcwXAzhRdIuosFaQt0T6xs\/c+wQvv6WpxZFsOFMxFth17hpjrPNfnraZUb62DZkCmTCBEcg46wMvzZF6mvLB26U3fDZ5ZGMZPmCAwlm+pfFtPr+2tr643XjhXwKwCVmw1CuZJXlolQ\/MFite841sWvMI+biLKwy2ZTHRsEWPiZSGckVKp\/9t2st5vatVpVHs7fVKpuT0NQcQYMvCoxEnYi86VdVebDotsnj3N9YBWxhNShucVC2cyPgpySDS+77AaRD2pTY2VFESwllAR8bGUCQ1XL4W29pXi95skwzCzRS6PbLYb8kShmv3Jj1FWJ8XpBvC350HxOiQh9y83YgqzrmvPJxkMWqCjCFS7z4gcKDa4CDrCo9zjH\/kuBZ+em9S+X+\/kV78GfOa1HAcxvA\/OHx8BMcz4o4aFG4XhuvMwCRq8iZN9gZpqa3AKEy40f6H94Wo22i79heoDhyTcuA+jJKl70XhjGA+LvI6LU7O9gIToDiy63dFhQ4IZPZpH4qeifBzRjdnqrNQqj3JAHwOkjTmbHe3AUsvHZHEJtuW9nrMkYasC2NuNRpOlc5h1xCwHHOK\/bcUKSomjln8l61WsKLpkIFUELdXtAdIxLkmEHiM9pnGbsU+HpOtd6Uu2B+YOxN3mhKyjDn9wcNjSQ3S9TkCbfjYFMSuNR+az+PE8rYZzo9FFnGYLVlkIfuHkARbDc92JHJ\/yTP2O11eU9p9VV67P8n3tovZwmY2+eRn4V3NmM+GyrRfOcdXuio\/f4MMZYME9jbp3jZQYX4JzsY2bfmwVLdg8bc70rVbnugDDULSopKC1Lg50svVmr7bA9jgnPWDJklebYRq5ZNfKeyyB53f6feDyv+h9MDn3L1aE3ldlMZcFXeyEauc\/Oa7o5ohV15aSRs3b8DgwbtpeVCRmgUzZP91fSLVXveORvQA+3p8K2L9F4WTaJySXTDvWu7S0GfphfuANzaFDgENvszDevdpnnkY8my\/HhYOByPdpFwkoyI6r\/8whvige9HpHLNDHyersRtt69dXNyCTLrT0W0uOZw95kEwCgqcAud1WosR9S\/t1VP1ufX+J6U4A4\/dvAvSp2cBO07sTd9RJALiQPo2zeHil6QyFegpbfJkpf4P87YLa1yi1PdTiIVgwYTrBHNfNacN8MYjphD8TSVnNvT2NJxc0\/2VG7T\/vj5LSVHkdaykgQdilt0jpsdmvjUo6rccDb4II4SYohJcEREmRd1Tj+kiZSn2muw1rKkQokgUzyxoDaeetYWY2rP73R1uJNhRb8nESF\/KjzqrGCNn6vfOFk2BbByWbsjb4HjYOmOYI2pfhj+D5ysAxdylQG9RUKBl7f4L+Wsz4IoOKgK1FsRwD5sguBho3rQnGErCz\/55O3RCSpD+kz1A7FnN2nmUI8AbvnjL\/+mHE\/uqCiIN+LYOG08bS6pNi0ms7PRR406AiMHghTyDgNt72iv0iZ7NhdMTM3QQ0Cby3NpaoZ5HjWFSJ+yWRCUtKOjmsMn2J5HEI2znXjQMTObBhhDwlpJ0hef+ZLWfwps\/ACFP9zSEcpu\/pWrRR6XDS33S7GlH9lGNC3WG3ymZYiaOgcphzxG1pRMmLXA3VssM7qfDRkA1kbux8n3jjITv5OELqWSxNQknNWDeTwe\/aFDq1sk1a\/c++IYtkicXhrjIaD9Vz\/jWT33nanTtXCUBMkHcUW7BWkLkY\/QpJ7fM\/h2Lk2EErugiDDMH6AIXe4nyBVWe7eGcoFNydAD1zgMNAi9GlXGPqzG7dbD3dSFedLs7krEajJz2DhMDWon+y9f7C91zVTtdQDsqi8WYQGpyx2kgHipp0nuaJFOMp0iBGhcd+vlu73ZH2\/Gl5Pku+9eBdT0qshCJMlurRdyziGM4\/AY13tlOFNEjwMOmNwfYXEIPcjKzzKDcqunPDWIhQZaqi0jYAMIT7pS3eHHYjJoEM8iaeDYc6iNuV4mbyEsCwPAlHPS3quIM1ipgiaHjWF\/PwaEaRtWqkzwxwxaTohaBizGJftK3Hs25P8c6Unb\/msoLkJQSuUE6\/Sb9ZqP90kU09rGKWtzH0sHvRGHf8uRdeohiwsjR65NhTvpUCq1xG\/rdSOeslETq7ops0iRcbwbc8E0ZEtICrayTEYd52hLW6BUdXGj4H7Clo1+906TTSJBPYL1jw+QB3HJ+GJ0QeMxzg39nqbR8npQYQHrbTwMVRtu5qc5Fy\/xXEMQMdFP9083LhP7xHXnlXVU+kMg+aFG\/CnRskS43FOGeXvLwv7VHDQvbOHXyLOOZlF+mn5iziN7qpCIk6c40C7kBJRszbj8VNMIiHoSUqe9WFPCQxILTmykW5aqgO+RO0yhmAo63sqbZGa\/O9l84itL87ISszfBh\/M=","iv":"6ecf1e4d86e780ce691d17f05a40cf85","s":"a8f5ef06b82d8135"}
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