Internet
May 18, 2022
Brands like Gucci welcome digital capabilities with open arms, but the same cannot be said for others. Image courtesy of Gucci
By Nora Howe
As the topic of non-fungible tokens (NFTs) has permeated conversations from the dinner table to the boardroom, players in the luxury space have developed varied attitudes toward this fluctuating market.
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","iv":"d5c5df0fc0fab472da29a3194e38cf2a","s":"8533b74403b038b3"}
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