Luxury Daily
The authority in luxury news.
Dec. 28, 2025
  1. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  2. Veuve Clicquot recounts label’s history in display of visual innovation
  3. Louis Vuitton introduces Visionary Journeys Seoul
  4. Valentino Garavani and Vans present AI-generated campaign
  5. Louis Vuitton launches new menswear campaign, global pop-up series
  6. Iordanov Vodka takes shot at luxury with Swarovski Crystal-encrusted bottles
  7. Piaget fetes sixth year of USPA Gold Cup sponsorship with new timepiece
  8. Dolce & Gabbana debuts Devotion fragrance film
  9. Coty earns ‘A’ score from CDP
  10. Aman welcomes warmer weather with ecotourism boost
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Internet

What do differing NFT strategies mean for luxury?

May 18, 2022

Brands like Gucci welcome digital capabilities with open arms, but the same cannot be said for others. Image courtesy of Gucci

 

By Nora Howe

As the topic of non-fungible tokens (NFTs) has permeated conversations from the dinner table to the boardroom, players in the luxury space have developed varied attitudes toward this fluctuating market.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  2. Veuve Clicquot recounts label’s history in display of visual innovation
  3. Louis Vuitton introduces Visionary Journeys Seoul
  4. Valentino Garavani and Vans present AI-generated campaign
  5. Louis Vuitton launches new menswear campaign, global pop-up series
  6. Iordanov Vodka takes shot at luxury with Swarovski Crystal-encrusted bottles
  7. Piaget fetes sixth year of USPA Gold Cup sponsorship with new timepiece
  8. Dolce & Gabbana debuts Devotion fragrance film
  9. Coty earns ‘A’ score from CDP
  10. Aman welcomes warmer weather with ecotourism boost
VIDEOS
More Videos

MORE IN Internet
Estée Lauder Cos. taps Shopify for ecommerce overhaul
Saks Fifth Avenue scales AI-powered voice assistant
‘Gen Z is looking to reconnect with the world around them’: Pinterest
Tod’s links My Gommino collection to digital passport program
LVMH invites Paris 2024 fans to visit new digital gallery
Hublot wraps immersive online watchmaking experience



RECENT ARTICLES
Louis Vuitton introduces Visionary Journeys Seoul
Savannah College of Art and Design debuts SCAD LUXE research center
Exclusive Resorts purchases Inspirato for $59M

Brunello Cucinelli casts holiday spell with ‘Cinema Meraviglia’
Follow @LuxuryDaily for the latest in luxury news
Happy Holidays!