Internet
April 29, 2011
By Rachel Lamb
Twitter is often used as a forum where brands can communicate with consumers to inform them of special deals, in-store events and online exclusives. But does it actually do its job – drive sales to retail and online locations?
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","iv":"ee8d03df73f378e543c2996d4dae31fe","s":"585d72df30bdf9f1"}
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