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Dec. 27, 2025
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Watches and jewelry

IWC Schaffhausen celebrates star power, celebrity partnership in London

July 18, 2024

Mr. Hamilton is reportedly attending the 2024 Olympic Games, which begin in Paris on July 26, to support his friend friend British athlete Miles Chamley-Watson, who is representing the Team USA fencing team. Image credit: IWC Schaffhausen British driver Lewis Hamilton, a brand ambassador since 2013, reflects on his 30-year career in digital content from IWC Schaffhausen. Image credit: IWC Schaffhausen

 

By Emily Iris Degn for Luxury Daily News Service

Swiss watchmaker IWC Schaffhausen is engaging a Formula One titleholder after more than a decade of collaboration.

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  1. Dior dives into French Riviera with escapist fragrance
  2. Brioni launches anniversary capsule at Bergdorf Goodman
  3. Piaget fetes sixth year of USPA Gold Cup sponsorship with new timepiece
  4. Luxury Unfiltered: Why luxury must evolve from product to purpose to stay relevant
  5. Chanel unleashes ‘From Dream to Reality’
  6. Pratesi continues retail push with new Boston boutique
  7. Subscribe now: Full access to 90,000+ articles, reports, videos and images
  8. Luxury Women to Watch 2017
  9. Longchamp x Robert Indiana tributes 'Love' sculpture artist
  10. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
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