Mobile
July 17, 2013
By Jen King
Swiss watchmaker IWC Schaffhausen is encouraging timepiece enthusiasts to join the conversation through the use of branded hashtags in a new campaign on mobile image-sharing application Instagram.
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yWHVrYUbcX8SKtFU97wMGp7U0HfjZX5\/R+FN71c69asSTXf0Kwaat7n6mptQEFU1fQnQWzmVT2WBOOj9IWxwvPy8zkpwF2YcROuIKP6LzXUh5LuLJr\/WqkgJFJ4y6pOSrXUmcl8hImuRZKdYAMbSo3hzKzQVxrKk099AbatxXfvbYaDElPH\/p+LZgHykARPhgzwbZXYa8z0rSjWyYiCqve0OWxkRWv3GDNgSqIK+AFSDXd2pz\/xVaFSFgqnubrPTc4X+TBche5FXHU2oxvfc0DPKrxhCvtM+Ukpd0xQKQePPM2u9f7tfJyIxi7TKxHxn209h+VDrl8KEddbWF9tm\/HMu4CWlbfsr1ybiRpwhK+RxTz8sqycYAVMuDkO+ko0Yf6ya51kH9Zo\/V5pomZXrdeuIhL+yOu7Yz3Kq32CAjYZWsQ3ErtK9caMmLIDzYqoushqLCyRy6QYYXTaZBJVGw9foK6\/37Gwv+peZtZKYoYDLwYH0uJRYhEqtYehE+N7LM7ZXjUVUrzYJ5mpwYPn5f30DqtFIzZqrJHEABJWBWnSgYVt0yeXBEoXn1unSE2eMXSrWlrbIVNTknaGP6OgE+zOA6bxCCnszdX+9Azh48jdSbHWy8pI5CZbGmmDRuuIigaA+CagE7Tnjy0IxZ8RWYegVm2V8TRfx05Q9Q5kIHJnZBdf28Tu8gCfTmEBq8vleUy4c8oVvDukIt++ylYtC0KkLSdeFOHS+Kp0VlzfPQ5mZimB3UhIjCywH+VvuIwvMl4Igdl1w9Pl0Y+Lr+SuIzd0nlxfgZEkbjQFh4LP\/Q8Q9K1jIJh4pJwpRutWCTR\/+J3pUpQxVXxNNzLRO+ygsau4\/N7+7skMP8icE\/RuGab0GBgqEXhhbs5fDfM6E2QokUK20l4dwQIBaxDb9JfEGCB2s+E\/xkC0ar87\/mfa4b15o06FW2tx1OTiuYtwQYOkVS2fmlRS+ZXmhSouA\/jVWaLlN189SbbP5w1NJ2b1KhvBaLw5ZVfve5Y9gxbzs5Fo+JlKCKTHFoEUGz9KmjFxh9rsZ3qtXf9MzcM1C6hoBPDoKjXZrTHQau1Qg3Dd0fndO+8KWhEIvxL1yssi\/81HDOeYqRdgKpUbxKVMeH0L1sjU89AAnBeyiE3x+fRNGMs\/bmdOyJmSb0\/CCjl+jBCBneMo7NunW9neO5QIABoK+ZPYYDfcc9Fynogs62aUzcJrGxJ\/pI8T2sq8iIdqhJCQTjooB\/vi1J2nAsYC07\/OEwIu+EO0IBKb449PrF\/yfWbj2KClMzwwBFyWBIFQ6LX9LNVr0k3GO+whGF89+cwUFXxq0jRJVDTw0cQilzgFqzCSijjug67oSZtnDNOn6Yz0gmorrbKXVT2N2BkXbKMKUFmTlSQ1NhXksRjG+G80iIawpwiYzsLvHMxF8v0rNsbIjvTJvCQZilE8NjOZyLHtsRn+vtu4LbRkCD8SlXP5MNT2H1Vkrn2GC2NckQ3joNvzaft0++vjXoMzAIF269R04hZ4PbiSh7GVdjr4d4Z7iL7s1vFzV2XwhGZA92ZC5a4a\/oI5al7iM0m+x6tZmahovkQap7ln+VvwTa0L7y0OIubsb+CPzmIfP5avlTQGWqrs0217FaOezu+s0T8hNpfPeogWWn12dk86LJN1Z0Roh\/vPtCXJrXqywFnTVtUh\/Yq46amMvrm5E8pzHiE7+6VYoTBImMOMdfQv8G8BfXtorGkCqLPlCBfEIeOxPzLzlxgQ9Lq4AanU51izTk3p+Cq35Jw2hJqLfbv9s+yrhjmcj2AZR+xv4DDa21oLtSqeJaYsMwcB4EhZC1Xi7z1w7R69bBSf4D9nLf\/Fzew8ZxIiYkPJQ9D00\/lULvsRLVIZjHxLOYQ+RV0TBEoWG3Qrd03jInGdMnCAMP4RQLIsy\/IPaNPySOp2N2k0hEdRxnEvz6i6oVMbhgMYZPyLhJUppuFFs5sRgXZ9LXK\/Yxcc9fYNL\/X276KbvwS7xp1vQRWIjEodRKnjeJC2Tojwi280+0pxPovR8MI9RAMBgUSRV4tsnEi3yS5wMPiutHqLFGYbunpzsbQAZO666GoJ6Vhzod0Zh+F0B+q3UJoUEdaB5ufN+qownW2M3GiCZU9tYs6Zx7GPyLyANhuFykiPw67ehUl+1M5qb6aJbvaUNZDyKPJwIyaHY65yhlHck2MANLChPM6OqjTvAPB3w6Zx0NaV3VVQPmAhVgJFYUa4E2EEq1\/ARhvcRCXLjc8pMkrU18RNIkSGPDbgNHjFoHnxeglKg6nbxz66xDnkhlVJTfuFigBFx+LsVcwm0wL9I2XRO3lIATxheG7DR9\/bWFbMRzPRul4uE08K79zerDp3MkkBYLYsYh2sDc2XSc7G3jPU3VnVWeBNwV6jLYpDSrXSZ+ujOfd6oyEU0hElEfyAuPWIYUENKscX3MYy0RNnyccbg6hDapBVcG7juOJrN33JW5zjJ78fxiKYp+gwbTjAuYpQ+PTGZ\/AFCAa+fWrgRDvD83BU9WvuFj6x42eCmMAjnW7T\/zvZQB54eewXWmcxWhQlA3Aktys1ThYZxP7Zx+jHvbACk\/3sydpoyrDRs7GsP3YvTiRXrTWWVvKzqKUQxzeKAHKYwh\/CGCLo+eIQmqktB2srGQh0BrQrcD6P88+\/uJKg1sbRKh4zQfOaCJh3xZlPE\/\/8DXK0In+WPu3yTbXEsFkcEOlHirRFLHzGeZ4fO6EWcpv1Rjj0XHVce7xoTxz6oiq2jo5ornz2xjwGpcCkYbtCsddtOrftcVyBdm+QIvHG7o4iwd\/QNQwnsKQB8ZprAS\/zbKsmNzqWqESaiu9QN958Je43BqL+Adjjk1fMsn7QFEA\/k6juBI0uHex+QWuDg3mt5gdkIi3dtEetjJWcTJbBvCpN9o6HqmgFLSWRjtOsARZ3V36ybg1BUqmOw2HIKnU3Np+fQNXvH59uXac25wisEMrCOkIQYCu8agcX3vn4vYX5k3kkgeO3YU+8fRm96D3ZUCGzrLhVfusdWaNsgNm2urLI6DjjdZMCDu0sdjgIWZR5vNj\/9GQsB88hxJ67O8VdQsN6GGMxM9d3knGhOjIMoWjm4s8xr6SoQtTNMCGcJhmv\/w5bOxkBULHzVsXWzqQQOAbxy9qHUELJSwv3c19NJIsOqhzRuo6BWVkrb9jT8Z7jpY7V42rgBkFcPjTyhyfktIdIZKPUbyefbJDjtJBQ0iqFjRrAFYumD74WVprgIGNrZOA+hCUQ+lMZf65PlpzOqHTqAtVDau31xeqMd9NcW3EYSXs\/35m7HQwvRQrVMCfjFqN0lwvERIfL5ZnqMbACHcoc7J5HODB912+UjwNT0CXsduuwXxJWNr7uK+HqrIABcDnTDM0Ca\/oRgR0ucxo0rG2Ffb\/iu2CfthUtFZWM5zYNztQS+ZjY87jqggRktkDS6jnAUp1vFAEELXDrBaRAZAg1kkxOFbHRO\/nBPTvTUj305q+pgMc6V01Dzi+eqzPDs3wDAVT5oG90wMAWQYp4\/WH8NC7RUI+FeRbduZrqkeBicofuwI6uIgU58++XA+fzEDOhR\/At3AX7y4t8bC27PbIMVjn9AM7JSMOKLNbOxcWt4itvdd4z5mUxSQYM+ScLeUrx93mZYk4GMQOrByqNt5Be5qz4EyH0CWjz742yj7qGfK+zOWN0X5rfUNKAZezx99Uf0\/CX\/He49l4iZ6ly\/UySR4JOmfsKsYoPQ2FdzYTA5yoQ\/FuEInWhl0LKbzajo+x0QQKo93n\/obJmkym0KOAfaojBWTF32z\/ElesCl8n549VU5+SWWfwNl\/qF8SwF3OYtPAX89pFSTfO8illpKIKO84L4vToVF9Qm4nxmYSeZ5u1whCSBuXqyAm357V0Bwo93OaqC6weVzb327JGzdE7cdrEurTTQ9w5HFopaRZXH7SonH9CriVCKJtriIywUtv+wp6mQ5yxLuU4v7Zx56quKMLzKX97\/i0IXps8xd7Xxq78SpZgTGSVT\/ZBTvjZHx+zw7HITWhDl12Q34d2Sd1d2AtXMt3sRctJR3IV+CYGJN0d1owMwTkFC6JrK4IUETkNUYNYgHPOMSPyIvywXd0hm07EcEmKxVSN+PiVtL4YeQMhkqTEP\/Dl2vixsKi124jd6yB98i6i8\/DPVbSZlfjww4onMfk+jIIXOt7Ek92ey6CWTn8uYt+5hXS9crlidFYiTRY6Z7IHASQGyOF5kGXwM1tY1152WHilsRH26KyivpDjfwtsl5mYhKitsYCC40dwqYN\/tLVrcwaKy6wEPUgDzlfnycx0MP7sXL1a5bNEr+4QcJ3qFgvyrMrfbSJ1Ztx3TALVIZUjF1IrcvjfA6pAgczxfUvT0IADY1Sh4EIhYOowIgEgRsnAY7n21cqqCnL1U2HHh6\/txcYwfUleNyOrqUVo5WwBbYVJVlfE8mvJLtYLJlu52r5jtRdIUBWhlTkG0Z49sQ7AmK\/eYO1OHA\/QnTRuGpQTuWRZg8gho4Jym+4\/2PmTaz4YAqeFG1nUdlxpX18KOlfTpzSOWRtEkHPxl6UVD7+MYGT4APdL3sUZrLHpn4jWne+5Db72RGuEzTnGC2xPD15hH86g9iMA9KulE1nGzABkYWqUdL8BqqPbQ4rZqZW7QoD+YsYTae43Ke7jtNz09xzdJLTti+KrW3tHgsSPdlf1P8i32d4HHbdbHq4Gh3+2UQYg5qQ3m6yBg\/k5VIOj5Ca5+pbvAJnzgjHGAe9kRwOWZnyBqlFFeC3cQ1gc4Vk9FS4mwT97SSVIzJDCOZtRCBodDaGWjzO7PYUj+mMFLVXqtwwlMAOceUFcULgq3pOxw5WDanvm+FQMIWRyDMOFwsKZ2QhqOszw0ajDbufyAQ+ilo6yI4PU2j5DS5kD0bRi5V5KUjmjxVGIajw4RPyls459g6nmZ\/p7WM+sNGtSmBa5b038Zo5eEYpXcg6AiZFbmAh8z2MbqP4JT61wPRPWmwPUsfGPwQh\/DOs19VIOle3\/RyBmh6wnM2OfzWSvu75YGXKD5WdmHlWZYNpJEd6LOpTqECyBkaV6H7MuVqf8aJWTHkhhXMly2UTCWyjjV3+SN+WN28\/eOzruUZAoMkTH56ZzuzELQhWHNFT6NlQQarnYqp9Nlz6C6wjRAvvMrph7gQAPCXIRxlsA0+iU3WahuqOC0vCgx7l+lSsyujQx36UJgqedPadtokMAa5WuDL+gSSPnYMTjS4GIXAez4zBzjwaxqS4QOE8r8j+25u5wopzV65ZU9c2NoLvGmKZzxglOmNx3qei5vixuCAgW\/7lnHh8k45SiGgO4JuBvsnU7bfyieIqMh4QZybsXXayF3XfQgeTMR1NYLNsgRVgJTidn9nMDKjzcgmFBMQs+N3i3dTazWGVncfxKDCwZPVE1oSqYuOzCSV3S\/g==","iv":"6aadfeb46be94b2898af56c6b485a188","s":"70feb212e4c21803"}
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