Swiss watchmaker Jaeger-LeCoultre is using a realistic approach in its new advertising campaign to connect with consumers on a more intimate level.
The “Open a Whole New World” campaign features a number of real-world individuals with careers in a wide variety of industries. By sharing these personal stories, Jaeger-LeCoultre is showing that its products are attainable and compatible with a many different lifestyles.
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","iv":"5f37e82a9ad7cd74c6a79c470429491e","s":"bc241d413fe0da54"}