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Fragrance and personal care

Kering, LVMH accelerate support to coronavirus-embattled France with arrival of masks, hand sanitizers

March 23, 2020

LVMH has repurposed its Guerlain perfume labs to make hand sanitizers for French hospitals and medical facilities fighting to stave off the spread of the COVID-19 coronavirus. Image credit: LVMH LVMH has repurposed its Guerlain perfume labs to make hand sanitizers for French hospitals and medical facilities fighting to stave off the spread of the COVID-19 coronavirus. Image credit: LVMH

 

By Luxury Daily News Service

Luxury conglomerates Kering and LVMH are pitching in with masks, hand sanitizers and donations to defend their French homeland against the further spread of the COVID-19 coronavirus pandemic.

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  1. Fendi expands digital boundary with debut of first TikTok official channel
  2. Josie Maran cosmetics trademark case tests strategy of controlling branded product sales on Amazon
  3. Saks Fifth Avenue debuts $200-$600 meal kits for New York’s wealthy
  4. Global wealthy begin shift to sustainable investing with pandemic overhang
  5. Dior promotes summer skincare in pastoral pitch for country living
  6. Can COVID-19 cool off China’s scalding sneaker market?
  7. Day's wrap: Fendi, Gucci, China's Qeelin, Saks Fifth Avenue and wines and spirits ecommerce
  8. How can beauty brands leverage an increasingly commercial Weibo?
  9. Kering’s Qeelin jewelry brand is symbol of China’s growing pride for domestic champions
  10. 2019 luxury spend expected to grow highest in UK
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