Mobile
July 27, 2011
By Kayla Hutzler
L’Oreal-owned Kiehl’s is implementing location-based SMS messaging to offer busy consumers news and sales at their local Kiehl’s stores with the purpose of driving in-store purchase.
{"ct":"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","iv":"415d838cd54a9ba58a89654844bf1eee","s":"e42a0820c105d0ae"}
Share your thoughts. Click here