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Mobile

Kiehl’s exec: Mobile is new way of looking at customer behavior

October 16, 2012

View to a Kiehl's

 

By Rimma Kats

NEW YORK – A Kiehl’s executive at the Luxury Interactive 2012 conference said that mobile has opened up big opportunities and the company is continuing to use and test different mediums such as SMS and tablet applications to drive consumer engagement and sales.

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  1. Ralph Lauren odes to Martha’s Vineyard in latest collection
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  3. First half revenue falls short at LVMH
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  5. Off the Cuff: A Q&A with Ponant's Samuel Chamberlain
  6. Genesis continues silver screen run with ‘Freakier Friday’ sponsorship
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