Research
April 21, 2015
Watch brands are often reluctant to offer ecommerce
By Kay Sorin
Luxury watch and jewelry brands are significantly lagging behind other industries when it comes to the crucial factor of ecommerce, according to a new report by L2.
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","iv":"e7266ed6965895153a0602c435ca26e4","s":"25c5026b7b5080fe"}
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