Fragrance and personal care
July 20, 2016
Promotional image for La Mer's Made for Pinterest effort
By Jen King
Estée Lauder Cos.’ Crème de la Mer is digitally recreating the word-of-mouth phenomenon that made its products cult favorites through a co-branded campaign.
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","iv":"aa82066dc7db9b7579e6659a469a4a4d","s":"c038e22dcef2944a"}
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