Fragrance and personal care
July 20, 2016
Promotional image for La Mer's Made for Pinterest effort
By Jen King
Estée Lauder Cos.’ Crème de la Mer is digitally recreating the word-of-mouth phenomenon that made its products cult favorites through a co-branded campaign.
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","iv":"622cd0c912e91015e135a6355afb25bf","s":"2b4197cc98482c76"}
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